Stepping into the Ring: Brad Williams Joins EER Middle East

The Middle East is one of the most dynamic and unique regions in the world. It is hard to imagine a destination more diverse or as fast paced. This rare landscape is rife with opportunity and investment, the ideal environment for entrepreneurs, startups, SMEs and multi-nationals looking for lasting future growth. That is just one of the reasons why the work EER Middle East does is so crucial and why it is so important that our team understand the potential of this astonishing region and how best to harness its qualities for our clients’ benefit. Our new Business Development Director Brad Williams certainly exceeds expectations in this regard.

An Eye for Detail

It might seem counterintuitive to open an introduction to our new Business Development Director with a note on his out-of-hours pursuits, but Brad would likely be the first to say that it actually enhances his day-to-day career. As a professional boxing judge who has covered many of the region’s world title fights, Brad has excellent attention to detail, superb communication skills and just a little of that killer instinct. He knows how to be authoritative and proactive, assessing situations from every angle and finding the best solution to suit everyone involved.

Unlocking New Horizons

As our new Business Development Director Brad will be focused on expanding our work across the GCC by connecting with clients who need our trusted support. From his base in our Saudi Arabia office, Brad will be working with clients across KSA, UAE and the GCC, ensuring they have the most efficient and effective solutions to suit their specific needs and business goals. Having worked extensively across all GCC jurisdictions in the fields of company formation and corporate structuring, he is in the ideal position to guide clients with innovative, 360° solutions tailored to their desired project budgets and timelines. With his expertise in sales, training and customer service, Brad will be a huge asset to the team’s development and overall company expansion. He is also experienced enough to know the value of the locations we serve and is excited about showcasing what they can offer to clients from all over the world, especially when it comes to KSA. As Brad puts it, “Saudi is now the go-to destination for building a business, a profile and your net-worth. Every time I explore options here with a new client, they are blown away. Even in the ten years I have been in the region, the Kingdom has transformed itself and what it can offer individuals, companies and investors.”

Future Forward

Like the flourishing Middle East region, Brad is very much focused on the future, for his clients, his team and EER Middle East as a whole. It was an important point that he would be joining a company that shared his drive and vision, “EER Middle East has a great reputation, a knowledgeable and experienced team and innovative leaders who are ambitious. By creating a company culture that always looks forward to how we can improve and grow, we are better placed to serve our clients and expand into exciting new directions.” As Brad points out, both the UAE and Saudi Arabia are set to grow even more in the coming years, with KSA’s tourism sector set to boom as the host for major international events and UAE’s upward trajectory in tech and AI. “Clients need to appreciate just how much opportunity exists, and is being created, in both countries. This is the only place in the world that you can reach new clients, enjoy game-changing tax efficiency and grow your global network to such a high extent.” Co-owner and Managing Director Marie O’Neill was quick to share the leadership’s view on the new addition, “Aideen and I are very excited to introduce Brad as our new Business Development Director. With his wealth of regional and industry experience, he has an unrivalled understanding of the business landscape and how we can assist companies of all types with building their future.” Given Brad’s track record of tenacity, including recently breaking a Guiness World Record by solo kayaking Lake Garda in the fastest time, his passion and determination will no doubt be a welcome addition to the EER Middle East team and we look forward to seeing what the future holds.

If you would like to connect with Brad about his new role and discuss how EER Middle East might be able to assist you with relocation, immigration or corporate services in the UAE or Saudi Arabia, please get in touch today on brad.williams@eerme.com or +966 54 040 1582.